Designing for successful experiences is a continuous process requiring knowledgeable teams and smart strategies. With us, you have both.

Our holistic and disciplined process creates people-friendly solutions that work.

We’ll work to balance your business goals, audience needs, and technology platforms, to create experiences that deliver the right information and functionality at the right time in meaningful and effective ways.

Our team combines deep knowledge with focused, people-centered processes so you can present a unified, effective presence across every channel. We’ll work to help you reach your target audiences with products and services when and where they need them — every time, everywhere.


“Experience by Design’s rational, methodical approach to UX design, coupled with their ability to quickly understand and apply insights to our complex application domain, blew us away.”

– VP, Product Development, Perfman Software

Explore Our Work

Experience by Design has worked with clients from a range of industries since 2001. Using a mix of big-picture thinking and UX design techniques, we have helped venture-backed and Fortune 500 companies, associations, nonprofits and public sector organizations deliver successful, user-friendly experiences and solutions to their target audiences for better performance and results.


    Enterprise Work Process + Tool Redesign: User-friendly tools and people-centered processes to reduce bottlenecks, lower the learning curve, and improve accuracy, efficiency, and productivity for better performance.

  • AARP

    UX Architecture + Content Strategy: Redesign page layouts, navigation, and content for a more engaging, intuitive, and friendly user experience.

  • Accenture Federal

    Lean UX + Prototyping: UX strategy, product design, and prototyping for a cybersecurity training portal proof-of-concept.

  • AFP

    Web Site Unification + Redesign: Creating a one-stop, daily resource for treasury and finance professionals worldwide to increase engagement and revenue.

  • AOL

    UX Strategy + IA: UX strategy and information architecture to support AOL’s transition from an internet service provider (ISP) to a digital media advertising company.

  • ASG Technologies

    Enterprise Product Redesign: Unify product user interfaces and extend functionality to improve user performance and meet the evolving needs in information technology and network operations management and security professionals.

  • U.S.

    Information Architecture + Content Strategy: Designing new structures and mapping content assets for migration to new technology infrastructure and a more unified, user-friendly experience for users of

  • Constellation Energy Group

    UX Research: Target audience studies and usability testing to unify customer touchpoints and guide marketing, customer acquisition, and sales process transformation.

  • FDIC

    Lean UX + Usability Testing: Information architecture and user research to guide design and support agile development sprints.

  • GoalFace

    Product Strategy + UX Design: Digital product strategy and cross-channel UX design to reach, engage, and connect a global soccer audience.

  • H5

    Product Strategy + Design: UX strategy and Minimum Viable Product (MVP) for a new product division of a professional eDiscovery services company.

  • Executive UX Leadership, Enterprise UX, UX Maturity, UX Analytics & Measurement, UX Operations.

  • KnowledgePlex

    UX Research: Improve user experience, content relevancy, and adoption with deeper understanding of target audience goals and information needs.

  • Merchant Link

    Enterprise UX + Service Design: Analyzing and redesigning work processes for better visibility, alignment, and responsiveness to improve customer onboarding and service delivery.

  • National Archives

    Enterprise UX and Service Design: Improving performance and cross-organizational collaboration with an intuitive, user-friendly, and unified user interface and functionality.

  • Sprint

    Enterprise UX: Unified tools and processes to improve user performance and operational efficiency within the enterprise.

  • Telarix

    Enterprise Product Redesign: Refactor and refresh products to capitalize on new technology and marketplace trends.

  • World Strides

    Digital Strategy + Service Design: Align web presence and operations to meet evolving target audience demographics and industry trends.

List of Projects

  • AOL
  • American Bankers Association (ABA)
  • Association for Financial Professionals (AFP)
  • Bradford Networks
  • Census Bureau
  • Constellation Energy
  • Fannie Mae
  • FDA
  • Freddie Mac
  • Genius Rocket
  • Georgetown University Medical Center
  • GoalFace
  • Merchant Link
  • National Highway Traffic Safety Administration (NHTSA)
  • Perfman Software (A division of ASG Software)
  • SabiaMed/ClinNext
  • Sallie Mae
  • Sprint (formerly Nextel Communications)

  • Telarix
  • Verizon
  • VisualCV

Download our brochure to get started on the road to improving business performance and results with better UX.